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Jumpstart your body, heart, and mind with some ferociously delicious coffee. Cretaceous Coffee is a specialty coffee shop within the Smithsonian National Museum of Natural History that’s expanded into a larger store brand by The Smithsonian Institution. All profits from Cretaceous Coffee either go directly towards The Smithsonian or are donated directly to other publicly-funded museums in an effort to promote intellectualism and the arts. Cretaceous Coffee is a wide-spanning brand complete with packaging, marketing materials for social media, out-of-house marketing, and website design all utilizing a rustic art style.